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 Online Tutoring : Forum : Quiz Questions - Economics & Business Studies : Sales & Marketing
Topic Topic: Customer lifetime value Post ReplyNew Question
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System
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Joined: 26 June 2005
Posts: 918
Posted: 22 November 2005 at 3:29pm | IP Logged Quote System

QUIZ QUESTION #1742
               is the value of the entire stream of purchases that the customer would make over a lifetime of patronage.
    A.   Customer lifetime value
    B.   Customer profitability
    C.   Share of wallet
    D.   Customer lifetime cost
 QUIZ QUESTION #1742 created by Tutor9660 on 13 August 2005 at 11:01pm

Correct answer: A    Correct clicks: 61.54%  Wrong clicks: 38.46%
 
    A.   [56 clicks 61.54%] 
 
    B.   [14 clicks 15.38%] 
 
    C.   [8 clicks 8.79%] 
 
    D.   [13 clicks 14.29%] 
 
Please discuss this quiz question.
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